Case Study: Itopia increased sales qualified leads by more than 6.5x

Background Itopia is an Australian managed services provider (MSP) and support company that provides fast, affordable and proactive IT managed services for small-to-midsize businesses (SMB) in Brisbane, Queensland. It’s on a mission to become one of the best-known MSPs in Brisbane. Established in 2014, the company has helped over 200 small businesses with their technology…

SEO For MSPs: A Comprehensive Guide

Just like all other businesses, Managed Service Providers depend on the quality of their leads and the sales funnel to ensure continued growth. Digital marketing can play a critical role in enhancing the results of their lead generation and engagement efforts by attracting more prospects. Search Engine Optimization (SEO) is an essential facet of digital…

Marketing Microsoft Teams

CSP Marketing: Microsoft Teams 2021

With the end of the financial year for Microsoft, the focus has switched from Windows to Microsoft Teams. Launched a couple of years ago, as Microsoft’s hub for teamwork and workspace collaboration. Teams can be compared with Slack, Hive or Google Hangouts. During Microsoft Inspire last month, Microsoft announced that Teams is going to be…