Learn more about marketing your MSP. Get strategic advice for attracting people to your IT company and converting them into a customer. Our MSP marketing strategies are built from the ground up to help you get more customers.
Background Linktech Australia is a managed services provider of IT integration and professional, managed and cloud services for small to medium-sized businesses (SMBs) and mid-market enterprises (SME). Founded in 2012 and headquartered in Melbourne, the company is on a mission to be the country’s most responsive IT support desk, and to implement and deliver reliable…
With the end of the financial year for Microsoft, the focus has switched from Windows to Microsoft Teams. Launched a couple of years ago, as Microsoft’s hub for teamwork and workspace collaboration. Teams can be compared with Slack, Hive or Google Hangouts. During Microsoft Inspire last month, Microsoft announced that Teams is going to be…
If you work for a Managed Service Provider (MSP), you’ll know that it’s not always easy to tell people what you do without confusing them or explaining in too much detail about what you do. Just like many technical businesses, your business is complicated; you do many things from procurement, networking, helpdesk, patching and many…
How nice would it be if customers came to your MSP? That would be great, wouldn’t it? Essentially that what the goal of digital marketing is: automate prospecting. Meaning that qualified leads come to you. Traditional sales methods are slowing you down Selling services has traditionally been a consultative approach; has any of your salespeople…
First of all – this article isn’t about selling our MSP marketing services to you. Feel free to use the content in this blog to help your MSP grow. I previously wrote this article on r/msp Do you like it when someone cold calls you and tries to sell something? So why would you do…
Inbound Marketing Strategy for your MSP The team here at LeafLeads love inbound; it’s what our company is all about! In this article, we are sharing with you our insights to a good marketing strategy, whether you do it yourself or hire an agency like ours, it’s up to you. This is a non-sales article,…
Digital marketing is dynamic and ever-changing. To acquire more organic leads through online channels, you need to keep on top of the latest tactics, trends, and tricks of the trade. One area of digital marketing that is always evolving but never changing in importance is SEO for your MSP. Search engine optimisation is the process…
Google Ads, previously called Google Adwords, has become a critical tool in the digital marketing space. It gives you an advantage over SEO because you can start advertising today and earning quality leads tomorrow. Coupled with a great SEO strategy, Google Ads will supercharge your online marketing. Google Ads for IT service providers does take…
Is your MSP the same as the next? Do you have the same employees and the same management? I hope not, because no two business models are ever the same, so you shouldn’t expect the same marketing tactics will work from every company. Some marketing companies would lead to you believe that content is king, and you…
Internet (digital) marketing has evolved a lot, and the paradigm shift from traditional marketing to digital marketing and SEO has been an immense success for a lot of MSPs. The best part about digital marketing is that it is accessible to everyone, no matter what the size of your business is. Below I’ll highlight the…